THE PRIVATE RESERVE CLUB
A UNIQUE TASTING EXPERIENCE
Private Reserve refers to the special, small-batch Wine Chips flavors that our Batch Masters and Master Sommeliers produce in our Innovation Kitchen.
This is where the real magic of Wine Chips starts as we explore subtle interactions between spices and cheeses from around the world. In the Private Reserve Club, we release one unique and delicious flavor every month and on occasion, you will see limited edition, limited quantity "LE" flavors drop without notice.
THE ORIGINS
Wine Chips has introduced Private Reserve to you before in limited-run drops. Popular flavors that have graduated to Estate Flavors are DRY AGED RIBEYE, HAWAIIAN RED SEA SALT, SPICY CALABRESE and ASIAGO among others. Private Reserve was such a hit, by popular demand, we now relaunch the Private Reserve Club for unique, small batch, flavor-laden and crunchy exclusiveness. You're Welcome.
THIS MONTH'S EXCLUSIVE FLAVOR
THIS MONTH’S EXCLUSIVE FLAVOR
BLACK & BLUE STEAK
This month, we’re unveiling Black & Blue Steak—a smoky, savory Private Reserve release inspired by one of the most iconic steakhouse pairings. Crafted to highlight the deep umami richness of dry-aged ribeye and the bold, sharp bite of blue cheese, this gourmet Wine Chip delivers a powerful flavor experience that is indulgent, refined, and unapologetically bold.
Developed by our master sommeliers and batch masters, Black & Blue Steak is layered and complex, offering smoky depth with a sharp, savory finish that lingers on the palate. Rich, intense, and beautifully balanced, this flavor is designed to complement structured wines and elevate every bite into a steakhouse-inspired tasting moment.
Expertly curated to pair seamlessly with Cabernet Sauvignon, Malbec, Barolo, Syrah, and Oaked Chardonnay, Black & Blue Steak enhances deep tannins and dark fruit, transforming a simple glass of wine into a truly decadent pairing experience.
For this month’s Black & Blue Steak Private Reserve release, your shipment includes:
• A 3-ounce bag of Black & Blue Steak Wine Chips inside our signature tube.
• An additional 3-ounce refill bag, perfect for savoring, sharing, and elevating your next wine night.
